About The Industry
Bangladesh's personal care and hygiene market is experiencing exponential growth, driven by rising disposable income, urbanization, and changing consumer preferences. The market size is projected to grow at a CAGR of 8-10% over the next five years. Key growth factors include:
- Increasing awareness about personal hygiene and skincare.
- Rising demand for natural and organic products.
- Expanding middle class with higher spending capacity.
- Growth in e-commerce platforms driving easy product accessibility.
- Focus on sustainable and eco-friendly packaging.